My favorite thing about Wittenberg is also the most underutilized and unappreciated resource on campus: the radio station.
Maybe I'm biased; I've been WUSO's Head Music Director for over a year now, and I've DJed since my first semester at Witt. But from my very first encounters with the station, I have seen a huge amount of untapped potential.
WUSO has the ability to be great on campus. The possibilities are endless: news, music, sports, talk, etc. But due to YEARS of poor structure virtually no promotion (besides T-Shirts, which at least inform students that we HAVE a radio station), WUSO has fallen from Wittenberg's radar. WUSO has become, to most, an outlet for students to give shoutouts to friends and play mainstream pop and hip-hop music (and, for some, a bed of CDs fresh for stealing, but that's another rant).
Part of my reason for coming to Witt was the radio station. I had some idea that radio was a field I wanted to explore, and WUSO seemed like a fountain of opportunity. When I came to Witt and experienced WUSO firsthand, I found that it did offer much opportunity: the station was structured so poorly that I could play practically whatever I wanted.
The station seems to currently be in an upward swing in terms of popularity and enthusiasm, but what will it take to reach the level of professionalism occupied by other schools? In my last year at Witt, I would like to see major leaps forward for WUSO. Not just for personal gain, but out of love for the medium and the station.
Agreed. But I've already blogged/ranted about WUSO a number of times.
ReplyDeleteI think we're a little bit biased too, but I think other students could love WUSO just as much if they gave it a chance!